At TMS the goal is to Grow Happiness so customers can create their Happinest. While working on brand I was apart of creating a visual narrative for each blog post and addopted an editorial illustration style that accompanied the brand and pushed its visual identity. Using brand colors and a shape driven playful style I give the readers and more personal and intertaining expereince while reading these articles.
You can find them here, oh, and here too.
You can find them here, oh, and here too.